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What is Melasma?

Melasma is a common skin condition that causes patches of hyperpigmentation on the face. It is typically related to hormonal changes, sun exposure, and genetics. While melasma is not harmful, it can be a cosmetic concern for many people. Topical treatments, such as Aminu’s Correcting Concentrate, can help to reduce the appearance of melasma and promote a more even skin tone. It is also essential to protect the skin from further sun damage to prevent the recurrence of melasma.

Before we dig deeper into the product details to treat melasma, let’s first learn how it is caused.

Causes of Melasma

The exact cause of melasma is not yet fully understood, but it is thought to be triggered by a combination of genetic and environmental factors. Hormones, particularly estrogen and progesterone, play a significant role in the development of melasma, which is why it is often called the “mask of pregnancy.” Women who take oral contraceptives or hormone replacement therapy are also more likely to develop melasma.

Exposure to ultraviolet (UV) radiation from the sun or artificial sources like tanning beds is another major factor in the development of melasma. UV radiation triggers the production of melanin, which is responsible for the skin’s color. In people with melasma, the melanocytes (cells that produce melanin) in the affected areas produce too much melanin, resulting in hyperpigmentation.

Other factors that can contribute to melasma include certain medications, such as anticonvulsants and photo-sensitizing agents, as well as skin trauma, such as from laser treatments or chemical peels.

Treatment of Melasma

The treatment of melasma can be challenging and often requires a multifaceted approach. The first step is to identify and address any underlying hormonal or medical conditions that may be contributing to the development of melasma. This may involve discontinuing or changing medications or addressing hormonal imbalances.

Sun protection is crucial for preventing further damage and hyperpigmentation. This includes using a broad-spectrum sunscreen with an SPF of at least 30 and wearing protective clothing, such as hats and sunglasses, when outdoors. Avoiding prolonged exposure to the sun, especially during peak hours, is also recommended.

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Topical treatments, such as hydroquinone, tretin0in can help to lighten the dark patches and even out skin tone. These products are available by prescription from a dermatologist or may be available over-the-counter in lower concentrations.

man in white dress shirt holding white paper

Chemical peels, microdermabrasion, and laser treatments are other options for treating melasma. These procedures can help to remove the outer layer of skin and reduce the appearance of hyperpigmentation. However, they can also be expensive and may require several sessions to achieve the desired results.

Laser treatment for Melasma

How Correcting Concentrate works to tackle Melasma?

Our Correcting Concentrate is a multi-action brightening serum that uses next-gen, biotechnology-derived skin brighteners, plant AHAs, healing anti-inflammatory botanicals, vitamins, and amino acids to target melasma and other forms of hyperpigmentation. The Gallic Acid interacts with the skin’s natural microbiome through 7 different pathways related to skin pigmentation.

Home Treatment for Melasma

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Here’s the list of ingredients & its role to treat melasma:

Diglucosyl Gallic Acid (DGA): More potent than Vitamin C and Kojic Acid, this ingredient is known to help restore a perfect-looking complexion while it helps even the appearance of the skin tone.

Niacinamide: Niacinamide, or Vitamin B3, is beneficial to the skin in many ways, including as a moisturizer and antioxidant. It can also help lessen the appearance of age spots, and is very tolerable by many skin types.

CICA + Mushrooms : A traditional medicinal herbs, with proven wound healing, anti-inflammatory, and antioxidant properties. They enhance the natural defenses of the skin, help fight free radicals and defend the skin against harmful environmental stressors.

AHA rich Caviar Lime – From sub-tropical rainforests of Australia, an innovative source of AHAs which provides gentle effective exfoliation to the skin. The unique superfruit along with vitamins and polyphenols restores a perfect and even skin tone and reduces pigmented spots.

HPA (Hydroxy-phenoxy Propionic Acid) : An innovative mechanism to reduces age spots, prevents the cell damage and is proven to prevent the production of the melanin pigments better than ascorbyl glucoside, kojic acid, and arbutin. It also has equivalent efficacy to hydroquinone without cytotoxicity.

The Correcting Concentrate is a comprehensive blend of active ingredients that work together to address the various symptoms of hyper-pigmentation. With regular use, the Correcting Concentrate can help to reduce the appearance of dark spots, even out skin tone, and promote a brighter, more youthful complexion.

Do share your queries & feedback with us via email, WhatsApp or Instagram DM.

Still Confused? Get Free Consultation From Our Skin Experts

So many of you have reached out to us recently about your skin feeling increasingly dry in the last few weeks. You are not alone.

Dry skin in summer is now more common than you might think… one of the many effects of Climate Change that each of us is living through. Intense heat, UV rays, air pollution, increased humidity, and air conditioning are silent, invisible attackers that prey on the skin. They cause inflammation, irritation, dry, itchy skin, burns, discolouration, premature ageing and leave some irreparable damage.

So how can we best enjoy the season and minimize any potential damage? Here are some true, tried and tested tips :

Summer Skincare
  • Hydrate: Drink more water, cooling fluids
  • Cleanse: Choose a pH-balanced, barrier-repairing cleansing formula because of all the dirt, sweat, and pollution our skin comes into contact with skin and clogs pores.
  • Treat & Prevent: The Longevity Serum and Hydrating Cream have been a duo that has helped countless people maintain healthy skin, especially during the summer. Longevity Serum is like a tall glass of vitamin water for irritated summer skin, also super rich in antioxidants and protectors And; the blue hydrating cream is formulated to be effective in soothing the skin through naturally active ingredients + molecular film technology and in carrying not only for sun damage but also post-shaving and pore and acne care. When used in conjunction, these two products are the best source of relief after some time in the sun. While one works to provide soothing for any burning or redness, the other works to bring back nutrients to the skin so that any pigmentation or sores can regenerate faster.
  • Seal It In: It sounds counterintuitive, but I recommend adding a few drops of oil to seal the deal. By pressing 2-3 drops of the Radiance Face Oil over the cream, you’re creating an additional barrier of moisture to lock in all of the antioxidants and work hard to combat free radicals and soften fine lines.
  • Protect: SPF, SPF, SPF (consistently all year round, not just in summer)

Also, when the weather is warmer, our bodies produce more sweat to help cool the skin down and can trigger our sebaceous glands to produce more oil. So, if you have oily skin all year-round, especially during the summer months (when there is increased oil and sweat production), try following a skincare regime that helps regulate the skin’s oil production (such as Aminu’s Clarifying Concentrate and Skin Perfecting Serum).

Hope this helps you take better care of your skin in the coming months. In case you have more queries, talk to our team and they will be more than happy to help you answer them and design a routine best suited for your unique skin mood & goals.


Menopause is like a shared adventure for women, bringing not only hot flashes and mood swings but also changes to our skin like dryness, acne, hyperpigmentation to name a few. It’s like our skin’s way of telling a unique story, showing how hormones shift in a way that’s different for each of us.

The Menopause Journey

Menopause journey

Navigating menopause is a unique journey for every woman, with changes that go beyond the surface.
Perimenopause: usually experienced in the mid-to-late 40s, before Menopause, a time when the body prepares for the upcoming changes

Menopause: occurs in the late 40s to early 50s, marking the end of a woman’s menstrual cycle and reproductive years. 


Symptoms of Menopause

Less estrogen, a key female hormone, during menopause means less collagen and elastin. Taking care of yourself during this time is super important. Some commonly known symptoms that women may see during this phase could be mood swings, hot flashes, memory problems, acne, dryness. 

Understanding & addressing these symptoms is crucial for women navigating this phase. 


The Connection Between Menopause and Skin

During menopause, hormonal changes play a role in transforming our skin. Your skin needs special care during this time, emphasizing the need for a personalized skincare approach to keep it healthy during this time.

Dry skin becomes common because lower estrogen levels make it harder for the skin to stay moist.

Less collagen and elastin mean more wrinkles and sagging in your skin.

Too much melanin, the skin’s sun protector, can cause age spots and sun damage, leading to hyperpigmentation

Some women may also experience acne during this phase due to hormonal fluctuations. 

Listen to your skin during menopause – it’s more than just about how it looks. 


Multi-Active and Multi-Functional Skincare

Opting for skincare products that are multi-active and multi-functional not only during, but even before menopause hits is crucial, as they effectively address various concerns associated with aging as well as dryness, dark spots.

Choosing clean products keeps your skin healthy


The Power of Prevention:

As we navigate the intricate landscape of menopause, the importance of preventive care cannot be overstated. 

Shielding your skin from the sun’s rays is a cornerstone of prevention. Make sure you protect your skin from direct exposure.

In addition to external moisturizers, ensure you’re drinking ample amount of water throughout the day.

diet rich in antioxidants, vitamins, and omega-3 fatty acids can contribute to skin resilience. 

Physical activity not only promotes overall health but also enhances blood circulation, contributing to a vibrant and healthy complexion.

Consistency in your skincare routine is paramount. Tailor your routine to your skin’s unique needs, providing the care it deserves.


Embrace menopause with simple yet powerful steps for prevention. Taking good care of your skin empowers you to face this phase confidently. Remember, your skin is a reflection of your overall health, and a little preventive care goes a long way.


Section 5: Empowering Through Knowledge

“Menopause is a life-changing experience, much like the transformative phases in pregnancy. Just as we prepare girls for their first menstruation, it’s crucial to offer mental and emotional readiness for women in this significant phase.” – Pooja

“During this phase, I faced unusual dryness, mood swings, and uncertainty. Educating myself was key to navigating through it with help.” – Reshma

Understanding menopause and skincare helps women feel stronger and more in control. Menopause isn’t just a phase; it’s an opportunity to learn, be aware, and take care of yourself.


Suggested Aminu Regime:

Each person’s skin is different during each stage in life, including menopause, so take care of yours in a way that fits you. Below is a simple regime to start with. 

Cleanser: Melting Balm Cleanser  

An effective yet gentle balm cleanser with nourishing seed oils, botanical extracts, and vitamins, for all skin moods. Removes all impurities.

Serum: Regenerating Serum 

A powerhouse blend of botanicals, peptides, and vitamins to combat aging, loss of firmness, and age spots, promoting better-aging. It helps maintain healthy-looking skin

Moisturizer: Bio Retinol Cream

Infused with Bakuchiol and Bidens Pilosa, it firms skin, stimulates collagen, reduces pores, and provides antioxidant protection.

Feeling down? Vit C Body Oil or Nourishing Sleep Oil

Can lift your spirits. Additionally, you could listen to some of your favourite tunes or brew a nice cup of tea.


We highly recommend a detailed consultation with an expert for personalized care tailored to your unique skin.

Have you ever noticed that little squiggly symbol on Aminu’s website? It may be small, but it holds power – signifying that you’re helping to save the planet and your skin. 

What is vegan skincare? 

When we think about skincare, animal products don’t immediately come to mind, at least not like with food or drink. We often overlook many basic ingredients in the most popular beauty products are not vegan.

Vegan skincare means no ingredients in a skincare product come from animals (like tissues and joints) or animal byproducts (such as honey). Also, vegan skincare doesn’t mean that everything comes from plants. The core principle of vegan skincare lies in its commitment to animal welfare, ethical practices and a better environment. It represents a kinder and more thoughtful approach to self-care!


How to ensure a formulation is vegan?

Creating a vegan skincare product involves carefully choosing an ingredient’s source (for example, lab-made hyaluronic acid over other versions) and then substituting one ingredient for another. For example, using carnauba wax instead of beeswax, or vegetable glycerin instead or regular glycerin.

100% Vegan

Why we create vegan skincare?

Aminu is a high-performing, clean skincare designed to help you nourish your skin and nurture yourself. As a holistic practitioner, Prachi, R&D head & co-founder of Aminu, wanted to create solutions that are thoughtful for people, pets and the planet. Hence formulated a product line that is free of harsh ingredients, micro-plastics, and animal-derived products. Thanks to advanced technologies and our next-generation formulas, you won’t have to compromise on quality and effectiveness. Also, it is such a beautiful feeling to know that no animals were harmed in the making of your product.

At AMINU, all our skincare products are certified vegan and cruelty-free, as we are committed to 100% ethical beauty and well-being.


What are benefits of vegan skincare?

Choosing the right skincare product can be a journey of trial and error, but it’s worth it in the end.

1. Good for environment and animals: Choosing vegan products means you’re being mindful of the creatures we share our planet with and the impact that sourcing animal byproducts can have on our environment.

2. Equally effective: Animal ingredients have yet to be proven to be superior, and wholesome vegan alternatives exist. Vegan formulas and ingredients can be just as effective as non-vegan ones.

3. Work better for your skin: Vegan products are kind to your skin. The performance of vegan skincare products is superior because they generally have fewer ingredients (and no chemicals), which are less likely to irritate or aggravate any skin conditions.

4. Rich in vitamins and antioxidants: Because vegan skincare is plant-based or derived from plants, it has a stronger dose of vitamins, minerals, and antioxidants. Thus, more effective in maintaining healthy skin.

While vegan skincare products are a conscious and ethical choice, their effectiveness on your skin type may vary. Keep in mind that everyone reacts differently to certain ingredients. For example, petroleum-based products may harm some due to man-made chemicals, and natural oils derived from nuts or seeds can trigger sensitivities in others.


How do vegan ingredients are better than non-vegan ones?

Honestly, not all practices used to derive animal byproducts are harmful to animals. However, realizing that every ingredient we source (whether animal-based or plant-derived) impacts the planet. The beauty industry’s current production rate is depleting some sources, causing irreversible damage to ecosystems. Animal agriculture industry contributes significantly to pollution, dead zones in oceans and deforestation. It requires masses of grain, water and land.

Opting for vegan products shows awareness of animal welfare and the impact of byproducts on our environment. According to a study from the University of Oxford, a vegan diet can reduce our carbon footprint by as much as 73%.

Read more about the study


At Aminu, we’re committed to creating solutions that echo our care for your skin and the Earth, offering 100% vegan and cruelty free products. Explore our range today.

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